Ser Marco Srl is a rice milling company that has been milling rice for more than 100 years. The company is owned by the Vignola family and have been trading in the rice market since 1994.
Ser Marco’s mission statement is to develop the exchange of food culture between Europe and the World; informing the world of traditional Italian rice varieties and at the same time educating Europeans about the exotic rice varieties coming from all over the world.

For this reason Ser Marco get their inspiration from the life of Marco Polo, the famous Venetian merchant who was the first man in history in the 13th century to export quality Italian products to China, and returned to Europe with silk and gemstones. Nowadays Ser Marco market rice to Europe and North America, always putting quality first.

Ser Marco’s products are made in partnership with Mundi Riso, primarily Italian rice mill, equipped with the best and most modern machinery for milling and selecting rice in an IFS and BRC certified plant.



True flavour and texture of japanese rice


The sushi rice ‘Fuji O-Nami’ is grown in Italy. Through many years of research and testing, we discovered that, the Italian variety ‘Loto’, along with careful milling and selection with our ground breaking exclusive technology, is the perfect variety of rice to make consistent high quality sushi. These findings have been endorsed by the Japanese Food Sector. Its name comes form the most famous Ukyo-e woodblock print in the world: “The great wave off Kanagawa” by Katsushika Hokusai. O-Nami means “Great Wave”, Fuji is the name of the tallest mountain in Japan.
Fuji O-Nami sushi rice is the ideal rice to use for sushi preparations.

The key characteristics of the Loto variety are its medium length kernels, tapered and crystal clear. It is grown in the provinces of Vercelli and Pavia in the western Alps’ pure water filled fields.

The sushi rice Fuji O-Nami is particularly fit for the food service and home consumption.

true<br />
flavour<br />
and rexture<br />
of japanese<br />


True flavour and texture of japanese rice

Box pallet Pallet
Product code F0027 F0028
Selling unit EAN code 8 052 204 920 037 8 052 204 920 037
Bag dimensions 550 x 300 x 85 mm 550 x 300 x 85 mm
Bags per layer 8 8
Layers per pallet 9 13
Pallet net weight 720 kg 1.040 kg
Pallet gross weight 749 kg 1.067 kg
Logistic unit EAN code 8 052 204 920 044 8 052 204 920 051
Pallet dimensions 80 x 120 x 106 cm 100 x 120 x 144 cm

Fuji O-Nami 10 Kg


  • Ser Marco S.r.l unipersonale
  • Via Napione, 22
  • 10124 Torino (TO)
  • Operative headquarters:
  • Via Paleologi, 10 - Uffici Interno 1
  • 15033 Casale Monferrato (AL)
  • Vat 01637100064
  • N° REA: TO 1302390